While working on the marketing strategy, it is necessary to keep in mind that explainer videos play an important role in the marketing of your product or service. You can use the best live action explainer videos or animated explainer videos to get your job done.
Now the question is which one is actually best. First of all, get a brief description of explainer video live action.
In this article
Part 1 What is a Live-action Explainer Video?
These videos are live shot videos. It is a kind of promotional videos that are best suited for the services like restaurants, consulting groups, etc. Having such videos create an emotional connection amongst the viewers.
Part 2 8 Clever Live Action Videos to Inspire You
Live explainer videos if planned well can leave an amazing impact on the audience. Mentioned below are some live explainer videos that can inspire you and show how they are the best:
1. Dollar shave club
It is said to be the most successful live action explainers across the world. This is so because it not only brings a good business but also produces a large number of audiences.
2. Slack
These videos that are created by slack are the best to relate with. Being a common person, you can easily relate with these videos as they show busy work schedule is a common problem for every average person.
3. Moved.com
These are an online service provider. They provide an assistant to you who can help to plan your move without any trouble. Generally, their explainer videos are of less than a minute yet they are successful in briefing about their service.
4. Mint.com
Mint.com is a personal finance service provider company. The video made by them is of approx 1 minute and 30 seconds. They cover a lot of info about their service in this short span of time.
5. Express VPN
This app is meant to protect the privacy of the users’ online. It provides a good server around 160 countries all over the world.
6. Spotify
This highly in demand music app effectively shows what is provides. The expaliner videos of Spotify do not showcase the traditional way. Instead they use high tech software that convert real life people into animations that makes it more interesting.
7. Stitch-fix
This is an online styling service provider. Here the service provider send personalized clothing boxes to their customers.
8. Med mart
Their explainer video could be said a little lengthy but they are very much effective in telling the process of plastic surgery.
Part 3 Live-Action vs. Animation: Which One Is the Best for My Explainer Video?
1. Live-Action Explainer Videos
Here are some pros and cons of these videos:
It could be a good option if you want the marketing of your product to be done with a human touch. These videos can be easier for the viewer to relate with.
When Do You Need It?
It could be a good option if you want the marketing of your product to be done with a human touch. These videos can be easier for the viewer to relate with.
Application Scenarios
- Expert advice
- Your scripts
- Voice talent
- Be realistic
2. Animated Explainer Videos
Here are some pros and cons of these videos:
When Do You Need It?
Use of animated explainer videos does not make the audience feel bored. These videos can be used to catch the attention of viewers faster.
Application Scenarios
- Conversion of script into video
- Animating options
- Lip sync option
- Customizable resources
3. The Verdict: Which One Is It?
As per the pros and cons discussed of both explainer videos, it is hard to decide which one is best. You can use both explainer videos for different scenarios.
Part 4 Virbo – Best AI Explainer Video Software for Marketers
Wondershare Virbo makes crafting high-quality, engaging videos easier than ever. No need to worry about hiring actors, struggling with complex video editing programs, or spending hours writing an enticing script. Here's how this AI video generator can help with your marketing and brand efforts:
- Realistic AI Avatars: Pick a virtual actor! Virbo has 300+ AI avatars with different backgrounds, ages, and jobs. All look realistic, talk naturally, and come with outfits for any situation.
- Natural-Sounding AI Voices: Virbo offers more than 460 AI voices from 90 countries. These AI voices sound real and can express different emotions. You can choose a voiceover that matches your video avatar and delivers your message well.
- Effortless Scriptwriting With AI: Stuck writing a script? The AI script generator can help! Tell it about your brand, product, and target audience. Virbo will then create a script highlighting your key selling points in your chosen language.
- Go Global With AI Voice Cloning: Reach new markets! Virbo AI video translator can convert your message into over 40 languages. Your chosen AI avatar will speak it in sync, creating a natural experience for viewers worldwide. No need to worry about the soundtrack, Virbo handles it all.
- Video Templates: Pick an AI video template from a library of over 300. Make product demos, social media posts, promos, and more. Also, these templates go beyond static talking avatars – they feature hand gestures, and you can add animations and make dynamic scene changes to keep viewers glued to your message.
How To Create Realistic and Engaging Explainer Videos for Marketing?
Virbo uses powerful AI to turn your text into high-quality videos that resonate with your audience. Forget expensive cameras, microphones, and hiring talent. Virbo makes explainer video creation fast, accessible, and affordable. Here's how to make a marketing explainer video using an AI video generator:
Step 1: Download and install the Virbo desktop app. Launch the app, then log in to an existing account or create a new one.
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Step 2: Go to Templates from the left-side navigation pane, then browse the customizable AI video templates. Choose one and click + Create Video to edit the template.
Step 3:Write the script directly in the Text Script box or use the AI script generator. Change the AI voiceover, then adjust the Speed, Pitch, and Volume using the slider.
Step 4:Write the script directly in the Text Script box or use the AI script generator. Change the AI voiceover, then adjust the Speed, Pitch, and Volume using the slider.
Step 5:Preview the marketing explainer video and make any final adjustments before exporting it in the desired format.
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Conclusion
You can create good marketing and brand value using the explainer videos.
There are several softwares available like anireel to make your video a stunning one.
You can access a larger audience by animated videos but it is not possible to give the verdict which one is it.
Animation can grab attention quickly, but what if you could achieve that same impact with the relatability of live-action explainer videos? An AI video generator app unlocks a whole new level of video creation. It would allow you to craft captivating marketing content in minutes without needing a film crew or even stepping in front of the camera. Intrigued? Keep reading to learn more about this app.