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10 Best Product Demo Video Examples (Easy to Recreate)

Eric Miller
Eric Miller Originally published Oct 29, 24, updated Oct 29, 24

Teaching your customers how to use your products and explore their features is one of the best ways to stay competitive in the marketing industry. Why articles and audio have always done the job, videos have emerged as the most effective tools to explain product concepts and influence customer decisions. That is why we want to teach you how to make a killer product demo by maximizing Wondershare Virbo's AI capabilities. We'll also share our top 10 product demo video examples to take your digital campaign to the next level.

In this article
  1. Part 2: What Makes a Great Product Demo Video?
  2. Part 3: How to Make a Product Demo Video

Part 1: What Makes a Great Product Demo Video?

a lady recording a product demo with a smartphone

Product demos or product videos are video demonstrations to show how a product or a service works. These videos display the product's most relevant characteristics. The idea is to show customers how these features can bring added value to their lives. Today, demo videos have become great alternatives to traditional video commercials because they are more informative.

However, making a compelling product demo video isn't everyone's cup of tea. So, what are the features of a product or software demo video? Below are some five standard features:

  • Clarity: The primary objective of a demo video is to display the product's features. This is especially true if you've released a new product you want to introduce to your customers. If you're an influencer, this can be a trending product or service. So, ensure the video explains the concepts clearly.
  • Concise content: Nobody wants to watch a long, tiring demo video where the reviewer always beats around the bush. For this reason, ensure your product demo video is as short as possible and straight to the point. Trim out the parts that don't add value to the users.
  • Demonstration of product value: Product demos allow you to demonstrate your product's real-world use cases. Therefore, ensure that your video touches on realistic scenarios to which your product or service can be applied. This gives a visual presentation of how the product can solve particular problems.
  • Call to action: The best demo video examples have a clear call to action. This prompts your viewers to take action and probably check out the product. However, ensure that the call to action is at the tail end of your demo video after explaining the product features.
  • Quality sound effects and visuals: Ensure your product demo video has the best visual and sound quality. The bare minimum when it comes to video resolution these days is 1080p. Ensure that there are no background noises by using noise-cancelling microphones.

Part 2: What Makes a Great Product Demo Video?

Now, without wasting time, let's list the top 10 product demo examples to guide your next project:

1. Arm Style Blood Pressure Monitor

Source: Technical Hacker

This engaging tutorial is for you if you have blood pressure issues. The narrator clearly shows how to use the Arm Style digital blood pressure monitoring machine to get the most accurate readings. It's a 3-minute video, meaning you won't waste time watching long and unnecessary content. You'll also learn how to read the measurements on this digital tool.

  • Title: How to set and use digital blood pressure machine
  • Duration: 3:24 minutes
  • Channel: Technical Hacker

2. Using Filmora's Masking Effects

Source: Wondershare Filmora Video Editor

Wondershare Filmora is among the best video editors for desktops. However, you may need some help with this product's features to learn how to get the most out of it. In this video, the narrator will show you how to add some really cool video illusion effects using the product. By the way, there are tons of Filmora videos to watch on YouTube.

  • Title: Fun and Easy Masking Tricks
  • Duration: 8:36 minutes
  • Channel: Wondershare Filmora Video Editor

3. How to Operate the Staresso Coffee Maker

Source: Staresso

A product demo video doesn't have to be too long, as you'll discover in this video. It's a 40-second video that provides basic steps to operate the Staresso coffee maker. The most exciting part is that this product demo doesn't feature any audio narration. Just a subtle background music and a few text demos are enough to get you started.

  • Title: Staresso Basic Coffee Maker Operation
  • Duration: 0:47 minutes
  • Channel: Staresso

4. The Lip Bar Product Demo

Source: The Lip Bar

This video shows viewers how to use one of the products from The Lip Bar – Caffeine Concealer. In this video, the model will show you how to apply the product and get the best possible results. Like the other demos, it's a concise and entertaining video. This is for all the beauty nerds out there.

  • Title: 5:00 Caffeine Concealer by The Lip Bar
  • Duration: 4:57 minutes
  • Channel: The Lip Bar

5. Explore the World of AI Art with Midjourney

Source: Spoon Graphics

The generative AI technology is taking the world by storm nowadays. So, if you've been wondering where those AI images on social media come from, you should watch this video. The narrator walks you through the step-by-step process of creating your first AI art with Midjourney. All you need is a Discord account to bring your imagination to life.

  • Title: Midjourney Beginners Tutorial
  • Duration: 5:09 minutes
  • Channel: Spoon Graphics

6. Tutorial to Install a Starlink Kit

Source: SpaceX Missions

It seems the world is moving too fast, with new technologies coming out every day. Elon Musk's Starlink has become one of the most sought-after internet technologies lately. So, if you're considering purchasing a Starlink kit, watch this video to the end. This video can be helpful, considering many people complain about Starlink's slow customer service.

  • Title: How to Set Up and Install Your Starlink Kit
  • Duration: 2:54 minutes
  • Channel: SpaceX Missions

7. Start Streaming Netflix Videos

Source: WebPro Education

Netflix is undoubtedly the most popular movie-streaming website these days. Yet, there are lots of people who cannot set up their Netflix accounts independently. Watch this simple tutorial to start streaming Netflix movies instantly. You only need a credit card and internet connection to get started.

  • Title: How to Create Netflix Account
  • Duration: 3:44 minutes
  • Channel: WebPro Education

8. Learn About Slack in 6 Minutes

Source: Uvaro

Yes, that's right! This video teaches you how to start using one of the fastest-growing online workplace platforms. This crash course shares some basic Slack skills, right from the download process to setting notification preferences.

  • Title: Slack for Beginners
  • Duration: 4:53 minutes
  • Channel: Uvaro

9. How to Cook Tasty Beet at Home

Source: Taste Show

We all love beef, don't we? So, if you like trying out new beef recipes, this tutorial is for you. It's a short tutorial where the chef will walk you through the steps of making tender beef right from your own kitchen. You'll feel calm and hungry after watching this voiceless clip.

  • Title: How to Cook Perfect Beef Stir Fry Every Time
  • Duration: 3:17 minutes
  • Channel: Taste Show

10. Start Selling Goods on Amazon

Source: Santrel Media

Amazon is among the most crowded online marketplaces. Here, you can sell almost anything with an Amazon Seller Central Account. So, if you want to start selling on this platform, watch this video to learn how to create an account. It's one of the best product demo video examples you can copy.

  • Title: How to Set Up an Amazon Seller Central Account in 2024
  • Duration: 22:10 minutes
  • Channel: Santrel Media

Part 3: How to Make a Product Demo Video

I believe you are now eager to start creating your own demo videos. So, let's go ahead and learn how to make a demo video for app or any other product. Below are the steps:

Step1Define Your Goal.
cubes showing a product demo plan

Start by identifying what you want to achieve with your demo video. Are you looking to attract more subscriptions or simply share brand awareness? Answering these questions can help you identify the type of video you want to create.

Step2Write Down a Demo Video Script.
a person writing a script on a notebook

Once you know your audience and the video you want to create, create a script for your project. This will guide you through the process by helping you maintain focus on the goals. You can also use Virbo AI Script Generator to refine your handwritten script and give it a professional touch.

After you have established your fundamental script, you can take it one step further by using the Virbo AI Script Generator. This incredible tool is designed specifically to elevate the way your script is written: it can take the written word between the creator's mind and what it ends up being with some real emotional polish. With Virbo AI, you can turn that messy handwritten note into a clear, well-written script with natural flow and real engagement with the audience. The AI utilizes advanced natural language processing to suggest changes, modify tone, and even tailor your material to a specific audience. If you use the Virbo, you can guarantee that your scripted narration will be organized and purposeful, resulting in smoother productions and more compelling results. 

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Step3Assemble Your Recording Arsenal.
recording a product demo with digital camera

Next, set aside a special room with enough lighting to record your product demo. You can also invest in a tripod for your smartphone camera and a noise-canceling microphone. The idea is to make your demo videos look clear without interruptions.

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You can also avoid recording a demo video by using an AI-powered tool like Virbo AI. This program has 300+ human-like avatars who can present your product in many languages. You can also customize the avatar language, accent, and background. Let the AI do it for you!

Step4Retouch Your Recorded Video.
product demo video editor on a laptop

Now, import the recorded video to your computer or smartphone and edit it accordingly. You can trim out unwanted parts or crop objects that you don't want in the video. Don't forget to add filters, texts, transition effects, and background music.

Step5Share the Demo Video with Your Audience.
social media icons for sharing product demo

Preview the video several times and make the necessary edits. You can share it with a friend or partner for a second opinion. If satisfied, upload the video on YouTube, Facebook, Instagram, and other social apps for consumption. Remember to answer comments politely.

Conclusion

There you go! You now have everything you need to create a killer product demo video. With the demo video examples above, you can borrow inspiration from the best and mesmerize viewers with compelling videos. And remember, you can let Virbo AI do all the dirty work, from writing scripts to presenting your product. You should try it!

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FAQs

  • How do you write a demo video script?

    Writing a catchy script can help you generate a top-quality demo video. Before introducing the product, you can start the script with an attention-grabbing statement or question. After that, explain its core features and how they can benefit the viewer. Now wrap up your script with a precise call to action.

  • How do you record a good demo video?

    To record a quality demo video, ensure you have a clear script to help you stick to the plan. Also, investing in a studio with enough lighting. A 4K-quality camera and noise-cancelling microphone will also come in handy. And yes, get a top-quality video maker with sound effects, video templates, transitions, and more.

  • How long should a demo video be?

    TechSmith says a demo video can be anything between 60 to 90 seconds. But as you have seen in the examples above, a demo video can be as long as possible to cover the features and use cases. However, keep it very short when targeting social media audiences.

Eric Miller
Eric Miller Oct 29, 24
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