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Top 10 Effective Marketing Video Templates for Better Engagement

Eric Miller
Eric Miller Originally published Jun 06, 24, updated Jul 20, 24

The audience always appreciates engaging and informative videos, whether on social media or other platforms. You must make engaging videos to convey your message to your audience. You are surely aware that creating a video from scratch takes lots of time and effort. When you are in the marketing field and need to publish daily videos to reach out to the target audience, you must utilize marketing video templates with AI video template Tools like Wondershare Virbo. The pre-made templates reduce your efforts and time to produce engaging videos with a few clicks. Let’s dive into the world of free video templates and find out the best platforms for marketing video templates.

In this article

Part 1: Advantages of using Marketing Video Templates for Business Promotion

Nowadays, video marketing has become an essential strategy for businesses. This creative work has unique benefits for business growth.

  • Saves Time & Effort

By utilizing the pre-designed marketing video templates, you can save lots of time and energy rather than creating everything from scratch. With pre-designed layouts and structures, You can customize the content according to your needs.

  • Cost-Effective Solution

Creating the videos from scratch is a little bit expensive, especially when you hire a video production team or expensive software. Fortunately, you can minimize your expenses by utilizing the free marketing video templates. It gives you a convenient atmosphere to quickly produce marketing videos without worrying about budget.

  • Consistency

To build a consistent brand identity, your content must be matched with your brand identity. With the help of a marketing template, you can easily maintain brand consistency. It helps to build brand recognition and trust among the audience.

  • Professionals Videos

No matter if you have hands-on editing tools or are a beginner at creating videos, with the help of marketing video templates, anyone can now turn their ideas into videos. This template provides polished and professional videos without any struggle.

Part 2: Top 10 Effective Tools with Marketing Video Templates

After getting familiar with the unique advantages of marketing video templates, you also need to know what the best platforms are that offer free marketing video templates.

  • Wondershare Virbo

wondershare virbo

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To utilize a large free marketing video template with a media library, you should give priority to Wondershare Virbo. It is one of the favorites and most trustworthy applications for content creators and marketers. Virbo offers multiple marketing templates with customization features. Anyone without any technical knowledge can easily add a personal touch to the editable templates. This tool is very handy and provides cross-platform support. That contributes to the flexibility that makes it possible for you to make videos anywhere. To gain a better understanding, examine Wondershare Virbo's distinctive features.

Key Features:

  • Offers multiple marketing video templates.
  • Provides Voice over features in video templates.
  • Templates are customizable and social media friendly.
  • Gives full accessibility to customize everything on templates.
  • Supports multilingual content creation.
  • Offers a large number of customer templates.
  • Userfreindly interface.
  • Requires a good internet connection.

Steps to customize Wondershare Virbo templates

Step 1: First, go to the website of Wondershare Virbo and download the software into your system.

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Step 2: Now, launch Wondershare Virbo and go to the template section.


Step 3: Now, select any template as per your requirement and take a preview of that. After getting satisfied, click on the ‘Create video’ button.

create video

Step 4: Now, you enter the customization dashboard. Here, you get multiple features to customize your video. Utilize the versatile effects and features to give a personal touch to your video.

customization features

Step 5: After finalizing the content, see the preview and export the video into your system.

  • Animoto


Animoto is another tool that offers free marketing video templates for business promotion.  It is an online cloud-based video creation platform offering very intuitive customization features. Now, whether you are a marketer, educator, or content creator, it provides lots of templates as per your requirements.  The easy drag and drop features make it perfect for beginners as well as professionals. You don't need any prior technical knowledge to customize templates

Key Features:

  • Offers a simple interface.
  • Provides multiple varieties of marketing video templates.
  • Templates are easy to customize.
  • Give access to a large music and multimedia library.
  • Provides professional-looking videos.
  • Access to built-in photo and music library.
  • Put a watermark on the free version.
  • Offers very limited creative features.
  • Animaker


The Animaker is also a popular tool for creating videos online. The best thing about this tool is that you can create appealing animated videos with intuitive features.  It offers versatile free marketing video templates to create animated and live-action videos. To create a unique and interesting marketing video, you must utilize the animaker AI features.  To know about the animaker, one must learn about the unique features of the animaker.

Key Features:

  • Offers lots of unique customizable video templates.
  • Provides advanced AI features to customize templates.
  • Offers high-quality output.
  • Offers an easy drag and drop interface.


  • The free plan comes with very restricted features.
  • Premium plans start with a $19 per month charge.
  • User-friendly interface.
  • Offers a wide range of export options.
  • Limited customization features.
  • Limited 3D animation options.
  • FlexClip


You can also use the customizable video templates offered by Flexclip to expedite the process of creating videos. It is a versatile and user-friendly tool for creating a wide range of videos with a few clicks. With the help of Flexclip, you can easily create engaging marketing videos without any hassle. Look at the unique features of Flexclip.

Key Features:

  • Provides advanced AI features for video creation.
  • Allow access to the large library of media.
  • Provides easy-to-use features.
  • Offers a wide range of customizable video templates.


  • The Plus plan starts at $9.99 per month.
  • A business plan costs around $19.99 per month.
  • Offers an extensive range of templates and assets.
  • Provides high-quality video output.
  • Lacks advanced editing features.
  • Offers very limited video length.
  • Renderforest


For promoting your brand, you can also utilize the customizable marketing templates of Renderforest. It is an all-in-one branding platform that empowers users with AI features. Renderforest is well known for its high-quality videos. Let’s get familiar with the unique features of Renderforest.

Key Features:

  • Provides a wide range of customizable marketing video templates.
  • Provides very easy-to-use features.
  • Users can easily produce 2D, 3D, and whiteboard animation video templates.
  • Advanced AI editing features.


  • The Lite plan starts at $9.99 per month.
  • Offers an all-in-one solution for content creation.
  • Offers an extensive library of templates.
  • Limited editing features.
  • Limitation on a free plan.
  • InVideo


InVideo is also a famous tool for video creation. It is an online video editing platform that simplifies the process with AI advanced features. Whether you are a beginner or a professional video creator, this tool offers extensive features to produce quality results. Take a look at the unique features of Invideo.

Key Features:

  • Offers a wide range of customizable video templates.
  • User-friendly interface with drag-and-drop features.
  • Access to a vast library of stock photos, videos, and music tracks.
  • Offers advanced customization features to give a personal touch to the video.


  • Offer a free plan with limited features.
  • The business plan starts at $30 per month.
  • It offers an extensive template library.
  • Allow access to the media library.
  • There are limitations to the free version.
  • Requires a strong internet connection.
  • Canva


Canva is a popular, versatile online graphic design tool that also provides a wide range of customizable video templates. Due to the intrusive features, anyone can easily customize the templates as per their needs. With the help of Canava, you can create social media graphics, promotional materials, and engaging videos. Look at Canva features and understand how useful they are for video creation.

Key Features:

  • Offers a drag-and-drop interface for video creation.
  • Offers unlimited free and paid templates for video creation.
  • Provides advanced editing features.
  • Support to share and export in multiple formats.


  • Available in free and premium versions.
  • The premium version starts at $120 per year.
  • Very easy-to-use features for video creation.
  • Easily integrate with social media.
  • There are limited features in the free version.
  • It requires a stable internet connection.
  • Lumen5


For repurposing marketing content, Lumen5 is the perfect tool. By utilizing this tool, you can also generate engaging videos for your business promotion and branding tasks. Lumen5 provides advanced AI features for content creation for beginners and professionals. Simply choose your templates and customize them as per your needs. Look at the popular features of Lumen5.

Key Features:

  • Offers advanced features of video marketing.
  • Provides extensive customizable video templates.
  • Give access to a large media library.
  • Offers seamless integration with social media platforms.


  • Free plan with very restricted features.
  • The starter plan comes with a $29 monthly charge.
  • Provides advanced AI editing features.
  • User-friendly interface.
  • Limited customization features.
  • Give limited control over AI's advanced features.
  • Moovly


For creating easy AI-powered videos, you should also consider Moovly. This is a trusted video creation platform for professionals and a good tool for beginners. It offers straightforward and easy-to-use features for customizing video templates. Utilize Moovly pre-built video templates for your business promotion and personal projects. It provides quality output with minimal effort. Let’s examine the useful features of Moovly.

Key Features:

  • Provides a variety of customizable video templates.
  • Offers very easy drag and drop features for video editors.
  • Give access to a vast library of media assets.
  • Offers advanced AI features with animation tools.


  • The free version is available but with limited features.
  • The premium plan starts with a cost of $50 per month.
  • User-friendly interface.
  • Offers a variety of animation tools.
  • Limited customization features.
  • A good internet connection is required.
  • Biteable


For creating stunning and appealing videos for your business promotion, you should also consider Biteable. It is a trusted and popular video-creating platform with advanced AI features. Biteable offers versatile marketing video templates to fulfill the needs of marketers. It comes with handy and user-friendly editing features that cater to both beginners and more experienced users.  To understand better, one must be familiar with the key features of biteable.

Key Features:

  • Offers versatile pre-designed video templates for various purposes.
  • Give access to stock footage and animation effects.
  • Offers advanced editing features for video templates.
  • Offers versatile export options.


  • Very restricted features in the free plan.
  • The pro version starts with a charge of $49 per month.
  • Offers a wide range of templates.
  • Give access to an extensive media library.
  • Put a watermark on the free version.
  • Limited customization features for advanced users.

Part 3: Which Marketing Video Template Is Right for You?

Now you are aware of the best tools that offer free marketing video templates for creating stunning videos with a few clicks. To bring out the exact results, you must consider the following factors:

  1. Purpose and Audience

Before choosing any marketing video template, you must be aware of who is your targeted audience and what is the purpose of your video. Don't randomly choose any new or fresh templates; first analyze the intention of the video and how it resonates with your product or business.

  1. Brand Consistency

Brand consistency matters a lot in building trust among the audience. You must ensure that the template you select can be customized to match your brand's visual identity. It includes colors, fonts, logos, and overall style. By catering to all of this, it helps to support brand consistency and reinforce brand recognition and credibility.

  1. Complexity and Customization

In the various video tools, you will get in touch with various kinds of templates. Some may be very easy, and some bring complex features to customization. Always go with those templates that must be very easy to customize and save you time and effort.


Incorporating effective marketing video templates into your content strategy is a game changer for better engagement. All these customizable templates smooth your content creation and provide effective videos that resonate with your brand image. To provide high-quality, visually appealing videos to your audience, you must select the right template according to your brand. However, many tools offer free marketing video templates, but each tool holds some unique advantages as well as drawbacks. For getting quick and professional videos, don't forget to use Wondershare Virbo. It provides the ultimate solution for creating stunning marketing videos. Wondershare Virbo offers a vast library of professionally designed templates, intuitive editing tools, and advanced features. All this creates a smooth environment for creating high-quality videos that resonate with the audience. You must try Wondershare Virbo and understand why it's a popular choice for marketers and creators.

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  • What are the benefits of using marketing video templates?
    Using marketing video templates allows you to rapidly and efficiently generate high-quality videos and also saves time and resources. It also allows you to tailor the templates to your brand's style and message, making it easier to connect with your target audience.
  • Can I use these marketing video templates without any video editing experience?
    Yes, anyone can utilize these marketing video templates without any video editing experience. This template comes with easy-to-use features and provides a user-friendly atmosphere to customize with minimal editing knowledge.
  • Are there any limitations to using these marketing video templates?
    While templates smooth your video-creating experience, they also hold limitations as per the specific needs of a marketing campaign. Many tools bring very limited editing features to give a personal touch to videos, which is why you need to use more advanced video editing software like Wondershare Virbo.
Eric Miller
Eric Miller Jul 20, 24
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