Best Video Creation Tools for Real Estate Professionals: Top 5 Picks
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Top 5 Real Estate Video Makers Used by Experts

Eric Miller
Eric Miller Originally published Jun 03, 24, updated Dec 16, 24

Are you aware of how important real estate videos are? Approximately, 85% of buyers and sellers prioritize working with agents who incorporate real estate videos into their marketing efforts!

Fortunately, you don't have to break the bank by hiring expensive real estate videographers. You can start by using a user-friendly real estate video maker, preferably one that offers specialized templates tailored for the industry.

In this article, we will tell you the recommended real estate video maker app where you can make your work easier even without having to spend a lot of money.

In this article

Part 1. Top 5 Real Estate Video Makers [Online]

Would you like to make a video but don't know where to start, especially a video for real estate? It might take some effort and allow you to hire professionals. No worries, you can now easily make one with the real estate video maker below:

  • Wondershare Virbo

First up is Wondershare Virbo, a tool that utilizes advanced AI technology. Their AI video generator is highly capable of making various creations and offers features such as AI Avatar, AI Voice, AI Script Generator, and AI Video Translator.

You can also easily utilize its features to create your real estate video. Virbo offers a variety of templates that you can customize to suit your video purposes. You can use this real estate video maker for free, simplifying the whole process, right?

wondershare virbo website interface

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Available real estate templates:

  • Promoting Real Estate
  • House Buying Video Guide
  • Home Buying Tips
  • Intro Video for Real Estate Agency
  • Intro to Real Estate
  • Real Estate Agent Introduction

Pricing plans:

Wondershare Virbo is available in a free version.

  • Monthly Plans $9.9
  • Yearly Plans Essential: $19.9
  • Yearly Plans Pro: $199
Pros
  • User-friendly interface.
  • It offers many assets and templates that span a wide range of industries.
  • You can enjoy over 120 voices across 20+ languages with the Virbo AI video generator.
  • High-quality video results.
  • Online, Android, iOS, and Desktop versions are available.
  • Fast rendering process.
Cons
  • Although they offer many templates, some users find limited customization options.
  • Flexclip

Flexclip is an AI video generator that allows you to create realistic videos from simple text prompts. No special skills are required to create real estate videos, with advanced AI algorithms, this app will help you as a real estate video maker to generate engaging videos.

flexclip website interface

Available real estate templates:

  • Real Estate Promo Social Media
  • Real Estate Company Introduction
  • Virtual Real Estate Listing
  • Real Estate Advertisement

Pricing plans:

Flexclip is available in a free version with limited features.

  • Plus version: $9.9/Month
  • Business version: $19.99/Month
Pros
  • It offers a wide variety of templates for different purposes.
  • Flexclip provides access to an extensive asset and stock photo library.
  • It offers different resolutions and formats.
Cons
  • The free version includes a watermark.
  • Some users find their export time takes more time.
  • Flexclip's free version has limitations on video length, resolution, and premium assets.
  • Animoto

Transform the way you showcase your properties with Animoto's real estate video maker. Their tools empower real estate professionals to create captivating, high-quality videos. Animoto offers a variety of templates that you can choose from with their intuitive interface.

animoto website interface

Available real estate templates:

  • Real Estate Listing
  • Virtual Real Estate Tour
  • Property Listing

Pricing plans:

Animoto free version is available with limited features and includes a watermark.

  • Basic plans $8/Month.
  • Professional plans $15/Month
  • Professional Plus plans $39/Month
Pros
  • You can add branding elements, such as logos and brand colors.
  • Provides a variety of templates specifically designed for real estate marketing.
  • Animoto has an intuitive interface.
Cons
  • Include a watermark on the free version.
  • Some users find that their videos look similar to others created using the same templates.
  • Canva

Creating real estate marketing needs can now be easily done without the need for agencies by utilizing Canva. Canva offers a real estate video maker or other marketing materials like flyers, posters, and social media posts. Take a chance to utilize the various tools provided by Canva.

canva real estate templates interface

Available real estate templates:

  • Real Estate Video Promotion
  • Home Buying Tips
  • Social Media Post
  • Real Estate Video Company
  • Real Estate Listing

Pricing plans:

The free plan is available with limited assets.

Canva Pro: $12.99/month or $119.99/year

Canva Pro for teams: $14.99/month or $149.90/year

Pros
  • Variety of template choices.
  • Adjustable assets positioning.
  • Canva supports collaboration, allowing multiple users to work on the same project.
  • Designs can be exported in various formats.
Cons
  • Some users find that Canva lacks some advanced design features.
  • Premium assets are only available on Premium Subscription.
  • Vimeo

Vimeo is a popular video hosting and sharing platform that offers a variety of useful features for real estate professionals who want to create and share high-quality video content. Vimeo can be one of the free real estate video maker choices for you.

vimeo real estate video templates

Available real estate templates:

  • Property Listing Template
  • Home Tour Video
  • Real Estate Introduction
  • Testimonial Video
  • Real Estate Marketing Promotion

Pricing plans:

  • Starter Plan $9/month
  • Standard Plan $25/month
  • Advanced Plan $65/month
Pros
  • Vimeo supports HD and 4K video resolutions.
  • Vimeo offers customization tools allowing users to add branding elements, such as logos and brand color.
  • Vimeo supports collaboration by allowing team members to comment on and review videos.
Cons
  • Vimeo offers a free plan but is limited in features and storage.
  • Depending on the subscription plan, there may be weekly or total storage limits.

Quick Comparison:

Special Features

Rendering Speed

Quality

Compatibility

Wondershare Virbo

AI Avatar

Text-to-speech

AI voices

AI Script Generator

AI Auto Translation

Fast

High

Online and Desktop

Flexclip

AI Text to Speech

AI Auto Subtitle

AI Text to Video

Screen Recorder

High

High

Only available online

Animoto

Slideshow video

Social media video

Media Library

Photos and Video Clips

High

Medium

Online, Android, and iOS

Canva

Magic Write AI Text Generator

AI Video Editing with Beat Sync

Text to image

Online Video Recorder

Medium

High

Online, Android, and iOS

Vimeo

Support HD to 4K

Vimeo API

Advanced Privacy Controls

Medium

High

Online, Android, and iOS

Part 2. Tutorial on How to Use Real Estate Video Maker on PC

While you can use Wondershare Virbo video templates online, you can also use the desktop version for greater control over your video projects. This versatility is precisely what makes tools like Wondershare Virbo so appealing; they cater to a diverse range of needs and preferences.

Step by step on how to use Virbo’s real estate video templates:

Step 1. Download Wondershare Virbo from their official website.

wondershare virbo official website

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Step 2. After download the program successfully, launch the program and log in with your account.

wondershare virbo log in page

Step 3.  Click “Template”on the home page.

wondershare virbo template section

Step 4. Choose the Real Estate Template you want and select the aspect ratio (16:9 or 9:16) at the top right corner.

virbo real estate template

Step 5. Once you have selected the template you want, then tap the Create Video.

virbo real estate selected template

Step 6. Click Add Add AI script or upload your script if you have prepared your desired text. After finalizing your script, tap Apply.

virbo ai script

Step 7. After you apply the script, you can adjust Speed, Pitch, and Volume according to your needs.

virbo adjust mode

Step 8. You can also choose a song that is available from Virbo or you can upload the song you want to be the backsound of your real estate video.

virbo background music

Step 9. When you're done with your editing process, you can export the result and wait for the video to render. You can find and download your real estate video in the My Creations section.

virbo my creations section

Part 3. Essential Elements for Real Estate Videos

Creating a real estate video involves elements that are important for you to keep in mind. By considering and combining these essential elements, you can create a high-quality video that can be your solid tool to introduce your real estate to a wide audience. Here are the essential elements for a Real Estate Video that you need to know:

  • High-quality visuals

High-quality visuals are essential for creating a strong first impression. These shots help present the property in the best possible high-quality video and ensure potential buyers can see the details. Utilize the real estate video maker app to enhance the visuals, correct colors, smooth transitions, and high-quality results.

  • Branding elements

Branding elements help build recognition and trust with your audience. Consistent branding strengthens the identity and professionalism of your real estate business. You can add your logo at the beginning and end of the video and as a watermark throughout the video. Use your brand's color scheme and fonts in text overlays, graphics, and call-to-action elements.

  • Clear property description

A clear property description provides important information that potential buyers need to know. It helps them understand the key features and benefits of the property. You can include basic information on relevant specifications and highlight the unique features of your real estate.

  • Testimonials or reviews

Testimonials and reviews add credibility and social proof to your real estate videos. Testimonials and reviews can help build trust and reassure potential buyers about your reliability and the viability of the property. You can include short clips of previous clients sharing their positive experiences.

  • Call to action

Calls to action direct the audience on what to do next, whether it's contacting you for more information, scheduling a viewing, or visiting your website.  Make sure you match the call-to-action with your video purpose.

Conclusion

A video can be a very strong marketing tool for your business. The videos can be shared on your various platforms to reach your audience. Sometimes creating a Real Estate Video seems difficult and requires a lot of effort.

Nowadays, many tools like Wondershare Virbo can help you to make it easier for you to create engaging videos. One of them is the real estate video maker where you can create videos easily without the need for special video editing skills. With one of the tools that we have recommended above, you can choose it based on your preferences.

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Eric Miller
Eric Miller Dec 16, 24
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